Anna Nowakowska

Experience and concrete results

Anna joined Orzeł Consulting Group in November 2017. Since then, she has analyzed exactly 742 contracts with advertising agencies and media houses. She does not look for theoretical problems, but for real money that escapes through bad provisions. In 2023 alone, she found errors in 163 contracts, which protected our clients from tax penalties in the amount of PLN 842,500. Numbers don't lie – Anna knows where to look for savings.

Before working in our team, she spent 6 years in the finance department of a manufacturing company near Krakow. There she learned that every invoice must have solid support in documents. At Orzeł Consulting Group, she ensures that marketing budgets are transparent for the tax office. Her work is hard tax data, not marketing promises. Anna does not use difficult words, she says directly what is risky in a contract.

How Anna helps our clients

Anna's average analysis time for one contract is 4 hours and 18 minutes. The client receives a list of specific corrections that realy lower operational costs. In March 2024, she helped an FMCG company recover PLN 114,000 from incorrectly calculated tax in an influencer campaign. We recover capital where others see only costs. Anna checks every comma in the provisions regarding the transfer of copyrights.

Her approach is purely mathematical

Marketing is mathematics, and every campaign must add up in an Excel spreadsheet. Anna verifies whether subcontractors do not add hidden markups that do not result from the original arrangements. Thanks to her interventions, our regular clients reduced their legal marketing service costs by an average of 22% per year. These are real savings that stay in the company's pocket.

Privately, Anna lives in Krakow's Podgórze and values simple communication. At work, she applies the principle that documents should be understandable for every entrepreneur, not just for lawyers. If there is an error in your contract with an agency, Anna will find it in less than an hour. She acts quickly because we know that in business time is money.