Orzeł Consulting Group
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Piotr Zieliński

Managing Partner

Piotr Zieliński

biuro@orzelconsulting.pl

Tax audit of marketing expensesVAT optimization in media campaignsVerification of PR and event costsRecovery of overpayments from advertising budgets

Experience based on hard facts

Piotr founded Orzeł Consulting Group in September 2017 in Krakow. Previously, for 12 years he worked in the finance departments of large retail chains. There he learned that marketing is often a black hole for money. In 2023, he personally supervised 142 tax audits for companies from the FMCG and construction sectors. Numbers don't lie – his actions allowed clients to recover a total of PLN 8.4 million from unduly paid levies in the last quarter alone.

In our company, Piotr handles the most difficult cases. He checks contracts with media houses and creative agencies. He does not look for errors in graphics, but in invoices and settlements with the tax office. We recover capital where others see only operating costs. Piotr believes that every zloty spent on advertising must be correctly accounted for in terms of reliefs and deductions.

Working methods and concrete results

Piotr does not accept long meetings without a plan. The average time of a first consultation with him is 24 minutes. In this time, he can assess whether there is money to be recovered in your documents. Hard tax data is his everyday working tool. Since the beginning of Orzeł Consulting Group, he has led our group through 482 projects, each of which ended with a specific savings report.

His approach is simple: marketing is mathematics. If an agency did not provide full documentation for an R&D relief, Piotr will find it. In March 2024, he helped one of the Krakow manufacturing companies recover 312 thousand zlotys from the budget for foreign promotion. Everything took place in accordance with regulations, without unnecessary risk for the board.

Privately and professionally

Piotr focuses on clear rules. At work and in life, he values punctuality. If he says the report will be ready on Tuesday at 10:00, that's exactly how it is. He does not use complicated language because he knows that company owners need specifics, not theories. His goal is to make taxes stop being a burden and become an element of the company's financial strategy. For him, success is the moment when the client sees a real return on the account after a completed audit.